Rubber Duck seller

About

I was tasked with creating a desktop and mobile version of a website for a rubber duck decor company, with the goal of presenting their cheap toys as luxury goods. My main objective was to create a visually stunning and user-friendly website that effectively communicates the benefits of these products.

To achieve this, I conducted market research to identify the target audience and their preferences. I then tailored the website to their needs and interests, using clear and concise language to communicate the benefits of the toys and their unique features.

One of the main challenges was conveying the luxury and exclusivity of the products. To address this, I used high-quality images to showcase the toys' luxurious features. I also incorporated elegant and sophisticated design elements to convey the exclusivity of the brand.

Overall, I developed a user-friendly website that is easy to navigate and understand. My aim was to create an online shopping experience that makes customers feel like they are purchasing a high-end product, despite the affordable prices of the toys.

Problems & Solutions

• Lack of clear understanding of the target audience: Conduct market research to identify the target audience and their preferences. This will help to tailor the website to their needs and interests. It will also ensure that the website is appealing and engaging to the target audience.
• Difficulty conveying the luxury and exclusivity of the products: To address this, use high-quality images and videos to showcase the luxurious features of the products. Incorporate elegant and sophisticated design elements to convey the exclusivity of the brand.
• Need for a user-friendly interface that effectively communicates the benefits of the products: Develop a user-friendly website that is easy to navigate and understand. Use clear and concise language to communicate the benefits of the products and their unique features. Make sure that customers can easily find the information they need and that the website is visually appealing.
• Limited knowledge of the unique features of the products: Work closely with stakeholders to get a comprehensive understanding of the unique features of the products. This will help in presenting them in an engaging and informative way on the website. It will also ensure that potential customers understand the unique value that the products offer.